Cherrie Lam

Digital Product Designer

Selected work

Case study

Categorization AI

Scaling a bookkeeping system through conversational AI, smart bulk-categorization, and service redesign

Case study

Bench App for Stripe

Shipping the company's first embedded app and partner-accessible APIs

Case study

Arrival Advisor

Launching a multilingual mobile app helping new immigrants start life in Canada, co-designed with community

Personal Business feature — Launched feature to sync and import business transactions from personal accounts

Bench Charts redesigned — Redesigned Bench's Profit & Loss and Expense charts

Fun stuff

Sometimes I draw cute faces for fun. Here are some!

Plant ID game — My pet project is a plant ID game where you collect cute sprite versions of native plants and trees

Chermakes Greeting Cards — On the side, I make Asian food-inspired punny greeting cards

Second Date Seltzer Labels — One time I designed labels and made seltzer

Meow Thai Design — Collaborated with @fightcartelyvr to design "Meow Thai" Lucky Cat Muay Thai shorts

About

Full stack designer with 8+ years experience building 0-1 products, design systems, research programs, and inclusive design strategies in fintech, civic tech, and beyond.

My brain thrives on turning messy unknowns into interfaces that feel human.

Offline, you can find me doing muay thai, frolicking in mountains, or growing vegetables.

Let's connect

LinkedIn lamcherrie Email